Welcome to Champions for Children
Serving as the U.S. support for the program, more than 5,000 Champions for Children volunteer their working hours to collect foreign and domestic currency contributions from American Airlines customers on select international flights.
Champions for Children is led by the Champions Advisory Council (CAC): selected American Airline employees that serve as a liaison between the Change for Good team, flight attendants, regional base representatives and prospective members.
Impact of Champions for Children
Each year, Champions for Children vote on a UNICEF project to support with a portion of funds they have collected through Change for Good.
Through the Change for Good program, Champions for Children have also supported UNICEF’s emergency response since 2010.
Already a Champion for Children?
On this site, you will find resources that will help you be successful in your fundraising efforts, such as PA cards in various languages, in-flight and recruitment guidance, fundraising impact, Champions for Children community updates and responses to FAQs. If you have any additional questions or feedback, please reach out to firstname.lastname@example.org
Share your stories with the Champions for Children team
Champions for Children in action
For over 25 years, American Airlines has supported UNICEF’s emergency response work including COVID-19 in Latin America, Hurricane Dorian in the Bahamas, Ebola in West Africa, and the 2010 earthquake in Haiti.
UNICEF program visits
Annually for the past 10 years, Champions for Children visit a UNICEF program that they supported through Change for Good. Through these visits, they see firsthand the impact that their volunteering has on children and families around the world.
Every year, American Airlines and UNICEF USA recognize four outstanding Champions for Children with the “Champions of the Year” award. Nominated by their peers, these Champions are selected for their passion, leadership and dedication to children around the world.
Throughout the year, Champions for Children and American Airlines headquarters staff attend nationwide and virtual UNICEF events, from galas, to workshops, summits and webinars.
Advocacy and awareness
Every year on November 20, American Airlines celebrates World Children’s Day with UNICEF – a day to promote children’s rights worldwide. Past awareness initiatives included an advocacy pop-up at the Change for Good base, specialized collection PA’s and Champion for Children spotlights across American Airlines social media platforms.
Ready to join us?