Procter & Gamble is one of UNICEF's major international corporate partners, through a variety of initiatives including cause-related marketing, corporate grants, and employee giving. Through the Live, Learn, and Thrive cause initiative, P&G focuses its social investments on improving life for disadvantaged children and youth, helping children get off to a healthy start, receive access to education, and build skills for life.
Pampers "One Pack = One Vaccine" Campaign
Since 2006, through its "1 Pack = 1 Vaccine" campaign, Pampers has supported UNICEF’s Maternal and Neonatal Tetanus Elimination Program, a global campaign to protect the lives of mothers and babies in less industrialized countries. To date Pampers has successfully donated funding for 300 million tetanus vaccines, which are helping to protect 100 million women and their babies around the word.
The funding helps UNICEF to procure life-saving tetanus vaccines to ensure that pregnant women and their newborns are protected against tetanus through regular vaccination services and campaigns, especially in areas where access to health services and specifically delivery care represents logistic and costing challenges.
P&G has provided grants for a variety of international UNICEF projects, and has also supported UNICEF emergency relief efforts.