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Trick-or-Treat for UNICEF: Thank You to our Partners & Supporters

October 6, 2016

Fall is an exciting time here at the U.S. Fund for UNICEF; it means Halloween is approaching and so is Trick-or-Treat for UNICEF!

The annual tradition of Kids Helping Kids® is back and continues to empower children around the country to save lives. This is the U.S. Fund for UNICEF’s longest running campaign starting 66 years ago as a way to help kids still affected by World War II. The campaign is best known for its iconic orange boxes that children use on Halloween to go door to door, calling out, “Trick-or-Treat for UNICEF!”- helping to raise more than $175 million since 1950.

Trick-or-Treat – Past, Present & Future

We are grateful for the support of National Partners HSNi Cares and Key Club International, and Promotional Supporter American Airlines. Their contributions make an extraordinary impact and inspire kids and families to put children first each Halloween.

National Partners

Since 2013, HSNi Cares has partnered with the U.S. Fund for UNICEF as a National Partner of Trick-or-Treat for UNICEF. During September and October, all HSNi brands including Ballard DesignsFrontgateGarnet HillGrandin RoadHSN, and Improvements will encourage their customers to make a donation to the U.S. Fund for UNICEF to help save and improve the lives of children around the world. During this time, HSN will match all donations to U.S. Fund for UNICEF made on the HSN card up to $100,000.

Exclusively on HSN and HSN.com, customers can purchase the "HSN Cares Designer Quilt." For each quilt sold on HSN, the company will donate $15 to support UNICEF. HSN will also feature and sell a range of customer favorites in the HSN Cares U.S. Fund for UNICEF, donating $5 for each product sold in this collection to the U.S. Fund for UNICEF.

HSNi Cares has supported the U.S. Fund for UNICEF since 2010.

"We are proud that HSNi Cares has been a national partner of Trick-or-Treat for UNICEF since 2013. When schools, companies and individuals join together to put children first, we can truly make a difference." -Mindy Grossman, CEO, HSN, Inc.



Key Club International continues its support of Trick-or-Treat for UNICEF, raising funds for The Eliminate Project, which seeks to eliminate maternal and neonatal tetanus. To date, the longstanding partnership with Key Club has raised more than $7 million for UNICEF. Key Club International, a student-led service leadership program of Kiwanis International, is the oldest and largest service program for high school students.

Key Club International has supported the U.S. Fund for UNICEF since 1994. For more information, please visit TheEliminateProject.org or KeyClub.org.


Promotional Supporter

For the eighth consecutive year, American Airlines will support Trick-or-Treat for UNICEF through its Change for Good program. Change for Good has supported the U.S. Fund for UNICEF since 1994, converting customers’ donations of foreign and domestic currency into lifesaving services for the world’s most vulnerable children.

From October 17-31, American Airlines employee flight attendant volunteers known as Champions for Children will make a Trick-or-Treat for UNICEF-themed announcement and collect donations of foreign and domestic currency from customers on select international flights to support Change for Good.