[Thinking Aloud] The importance of clean and safe water

This Thursday, March 22, is World Water Day. I know what some of you are thinking: Here we go again, one more manufactured holiday to get people to pay attention to another issue! And, you would be right. Yes, the purpose of World Water Day is to put a spotlight on the importance of clean and safe water, something we all have access to in the US, and rarely even ponder. But many children and their families in developing countries don't have this luxury.

Here's why I'm excited about World Water day and why you can be too. Almost 300 restaurants in the New York area are going to help raise money and awareness about the importance of clean water and it's scarcity in developing nations by participating in the Tap Project.

UNICEF TAP Logo

When you dine at one of the participating restaurants, you will be asked to pay $1 for NYC's finest tap water. All donations will go to support UNICEF's water programs and, in turn, can save and improve children's lives around the world. With these contributions, UNICEF will be able to install more water pumps and increase access to clean water for kids.

So, how can just installing water pumps save lives? So many ways