Caryl Stern: Join us to help every child achieve a fifth birthday

A child's fifth birthday is a joyful moment for most parents, a milestone marking the passage out of early childhood into the world of pre-K and grade school and upward and onward. Of course, in much of the world, the fifth birthday marks a different kind of milestone — one sometimes greeted with an entirely different sentiment: "my child survived." That's because in so many places, for so many beautiful children, just reaching age five alive is a battle, a battle that many don't win — 21,000 every day, more than 7 million every year. Raising awareness about these children is a key to reaching the day when zero children die from preventable causes. That's why we've partnered with USAID for a new social media campaign: "Every Child Deserves a 5th Birthday." The idea: post a photo of yourself or your kids at age five. Share it. Friends can do the same and find out about the millions of children who never get a chance to celebrate being five.
A child's fifth birthday is a joyful moment for most parents, a milestone marking the passage out of early childhood into the world of pre-K and grade school and upward and onward. It signifies the end of a wonderful period, though sometimes a tough one. After the candles are blown out and all the presents opened, more than a few parents have taken a deep breath, looked each other in the eyes, and said," Wow, we survived." Of course, in much of the world, the fifth birthday marks a different kind of milestone — one sometimes greeted with an entirely different sentiment: "my child survived." That's because in so many places, for so many beautiful children, just reaching age five alive is a battle, a battle that many don't win — 21,000 every day, more than 7 million every year. 

Caryl M. Stern, President & Chief Executive Officer, U.S. Fund for UNICEF, at age 5.

Raising awareness about these children is a key to reaching the day when zero children die from preventable causes. That's why we've partnered with USAID for a new social media campaign: "Every Child Deserves a 5th Birthday." The idea: post a photo of yourself or your kids at age five. Share it. Friends can do the same and find out about the millions of children who never get a chance to celebrate being five. Please join the campaign by taking a moment to upload a personal fifth birthday photo. And don't be embarrassed about sharing that photo. If I did it, you can too! You’ll be hearing more from us about the 5th Birthday campaign in the lead up to an exciting  event in June. More to come!

More from UNICEF USA

Recommended Stories