Deanna L. Helmig
Deanna L. Helmig is the Vice President of Corporate Partnerships for the U.S. Fund for UNICEF.
Makeni, Sierra Leone
In this role, Deanna leads the management of the U.S. Fund for UNICEF’s relationships with the corporate sector across a variety of industries.
Deanna and her team manage U.S. and international partnerships, which have generated over $58 million in support of UNICEF’s lifesaving work for children through activities such as cause-related marketing, sponsorships, philanthropic grants, special events, and employee engagement. These partnerships contributed to UNICEF’s receiving the Golden Halo Award, cause marketing's highest honor in North America, at the 2012 Cause Marketing Forum.
In addition, Deanna has managed the U.S. Fund for UNICEF’s sports partnerships, and has led partner and media visits to countries such as India, Malawi, Peru, Sierra Leone, and Zambia.
Prior to joining the U.S. Fund for UNICEF in 2001, Deanna was Associate Publisher/Marketing at CMP Media (now United Business Media), where she led marketing, market research, and sales development for one of the technology industry’s fastest growing magazines. Deanna has also held leadership positions in partnership development and marketing at two technology start-ups and started her career as a software developer for Reuters.
Deanna holds a Bachelor's degree in Computer Science from the State University of New York at Stony Brook and an M.B.A. from the Tuck School of Business at Dartmouth, where she was recently a guest lecturer at the Business-Society Partnerships graduate business course. Her community engagement includes over ten years of volunteer work for the Make-A-Wish Foundation.