Pier 1 Imports, Inc.
Partner since 1985
Pier 1 Imports, Inc. and the U.S. Fund for UNICEF have been partners since 1985, generating more than $26 million for the world's children.
As the U.S. Fund for UNICEF's longest-running corporate partnership, Pier 1 Imports' support over 22 years has included the sale of greeting cards, grants for emergencies and cause-marketing programs.
Holiday Greeting Cards
Since it began selling the UNICEF holiday greeting cards in 1985, Pier 1 has donated 100% of proceeds from the sale of the cards to the U.S. Fund for UNICEF. In 2006 alone, Pier 1 generated close to $2 million through the sale of UNICEF cards, including the winning cards from the annual children's contest.
Pier 1 began sponsoring the annual UNICEF/Pier 1/Weekly Reader Greeting Card Contest in 1992 as a way to help raise awareness among U.S. children about UNICEF's important work around the world. Each year, the winning designs of two young artists are chosen from among thousands of entries and are reproduced as UNICEF cards. The winning cards are available exclusively at Pier 1 stores nationwide.
Since 2003, Pier 1 has celebrated the holidays and Mother's Day with a variety of cause-marketing programs. These efforts alone have raised more than $360,000, helping improve the lives of countless children and mothers.
Trick-or-Treat for UNICEF
Since 2000, Pier 1 Imports has served as a national Trick-or-Treat for UNICEF box distribution retailer. Pier 1 Imports stores prominently display and distribute free collection boxes in close to 1,200 stores across the country during the month of October.
Pier 1 has made corporate donations to support UNICEF's emergency relief efforts in Afghanistan and Iraq, as well as areas affected by the Indian Ocean tsunami.
For more information, visit www.pier1.com/SideMenu/Pressroom/GivingBack/tabid/66/Default.aspx.