More than ever, companies are integrating investment in strategic causes into their business plans.
Research shows that 85% of consumers have a more positive image of a product or company when it supports a cause they care about. And 80% of Americans are likely to switch brands to one that supports a cause. (Source 2010 Cone Cause Evolution Study).
By partnering with UNICEF, your company will increase customer trust and loyalty.
The U.S. Fund for UNICEF is leading the way in creating successful global alliances with outstanding corporations.
Our focus on understanding partners' business goals—and on developing creative ideas with measurable, bottom-line results—ensures mutually beneficial programs that not only help save children's lives, but also help our partners achieve their objectives.