The UNICEF Tap Project
Clean Water for Children Around the World
We turned the world's largest social network into a virtual water network connecting people from all over the country. Together, we have raised nearly $800,000 and counting. This amount can provide 30 million days of clean water for children around the world.
Still, more than 750 million people don’t have access to safe, clean water, and more than 2.5 billion people live without a proper toilet. The lack of these basic necessities isn’t just inconvenient—it’s lethal.
Every day, nearly 2,000 children under the age of five die from diseases directly linked to contaminated water, a lack of sanitation, or poor hygiene. . We believe that number should be ZERO. It’s not too late to help stop these preventable deaths. Donate to the UNICEF Tap Project today!
Take Action to Help Children Deprived of Clean Water
- Donate directly online.
- Volunteer. Learn how you can support UNICEF year round at the UNICEF Action Center
- Learn more about the world water crisis and how UNICEF is working toward a day when ZERO children are deprived of clean water. Read the latest reports from the field below.
- On World Water Day Children Dying Because of Unsafe Water and Poor Sanitation
- Water and Sanitation Services in Syria Severely Disrupted by Conflict, Says UNICEF
- In Aftermath of Deadly Typhoon, UNICEF Gets Clean Water to Filipino Children
- A New Well Offers Hope for Children and Families in Rural Kenya
How Does the UNICEF Tap Project Provide Clean Water?
The UNICEF Tap Project is a nationwide campaign that provides clean water and adequate sanitation to children around the world. With just $5, UNICEF can give one child safe drinking water for 200 days. Currently, UNICEF works in more than 100 countries around the world to improve access to safe water and sanitation facilities in schools and communities and to promote safe hygiene practices. Since 1990, thanks to the work of UNICEF and its partners, more than 2 billion people have gained access to clean drinking water.
- Jeff Bridges
- Judd Apatow
- Kat Graham
- Kate Walsh
- Kevin Spacey
- Kristen Bell
- Marcus Samuelsson
- Seth Rogen
National Sponsor: Giorgio Armani Fragrances
For the fourth year, Giorgio Armani Fragrances returned as the National Sponsor of the UNICEF Tap Project with its “Acqua for Life” campaign. This “water for life” campaign began in 2010 with Giorgio Armani Fragrances’ iconic cologne, Acqua di Giò for Men, to raise awareness and funds to help UNICEF improve access to safe, clean water for children worldwide. In 2013, Acqua di Giò returned, along with Acqua di Gioia for women, Acqua di Giò Essenza, and Acqua di Gioia Eau Fraiche.
During the month of March, fans of these fragrances were invited to join the company in supporting UNICEF through the Acqua for Life campaign. Giorgio Armani Fragrances donated $5 (enough to provide a child with clean, safe drinking water for 200 days) to the U.S. Fund for UNICEF for each Acqua di Giò, Acqua di Gioia, Acqua di Giò Essenza, and Acqua di Gioia Eau Fraiche spray cologne or gift set purchased in the 50 United States, Puerto Rico or D.C. through authorized distributors from March 1-31.
In addition, the company also donated $1 for each of the first 50,000 people who "liked" the “Acqua for Life” Facebook page at www.facebook.com/acquaforlife from March 1-31. Giorgio Armani Parfums committed to a minimum guaranteed donation of $500,000 from all Acqua for Life promotions during this period.
The U.S. Fund for UNICEF does not endorse any brand or product. No portion of the purchase price is tax deductible.
Other Supporters and Partners
Founding Agency Partner Droga5 and Media Supporter MediaVest also supported the initiative, once again creating a high-profile, pro-bono ad campaign that will place the UNICEF Tap Project in various media throughout the nation.
And, a special thank you to Elephant Ventures for implementing the UNICEF Tap Project mobile site.